Brian leads strategy at Bloomreach. Bloomreach powers of $200B in B2C and B2B digital commerce for clients across retail, CPG, B2B manufacturing, and B2B wholesale distribution. Brian is a veteran strategy and marketing leader that focuses on the transformation of digital customer engagement and commerce. He has held a wide range of roles across the marketplace – from practitioner to analyst to consultant to vendor – giving him a unique view on the evolving capabilities and approaches necessary for businesses to thrive as digital channels have evolved to become the primary driver for business growth.

Prior to joining Bloomreach, Brian was Chief Strategy Officer at Amplience, Managing Director, Global Commerce Strategy at Accenture, Chief Strategy Officer at SAP Hybris, and led commerce technology research at Forrester Research. Brian has also held leadership positions at Amazon, Expedia, and Otto Group prior to that.