Global Head of Fast Growth Markets & Marketing Innovation
“Most of us understand that innovation is enormously important. It’s the only insurance against irrelevance. It’s the only guarantee of long-term customer loyalty. It’s the only strategy for out-performing a dismal economy” – Gary Hamel
For Nicholas, “customer experience” is more than marketing fluff, it’s a core business ideology that needs to be at the heart of everything we do professionally. Simply put, he believes that both people and the promises we make are at the very heart of a brand. Consequently, he is continually striving to harness his 20+ years worth of professional experience, which he has built across multiple industries and geographies, to develop innovative and viable business strategies for both the enterprise he works for, and the great clients he serves.