Ratul Shah

Head of Cross Portfolio Product Marketing

SAP

With more than 18 years of experience in building and launching customer solutions for companies to service their customers, Ratul infuses the voice of the customer into product roadmaps and marketing plans and is highly experienced in building marketing strategies and executing go-to-market plans.

As the Head of Cross Portfolio Product Marketing, he continues to expand his passion for customers into everything.

Ratul has held various leadership positions at SAP, Aprimo, Passageways, ExactTarget (now Salesforce), and ININ (now Genesys). Ratul holds a B.S. in Electrical Engineering from Purdue University and earned his MBA from Indiana University.

Articles by Ratul:

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