3D advertising: How to wow consumers and drive conversions
Stand out amid a barrage of banners. 3D advertising makes your ad experience – your “AX,” let’s call it – a natural extension of your CX.
A team at the University of California at Berkeley has created a one-of a kind vending machine using 3D printing technology, which can create 3D prints from uploaded renderings immediately, eliminating any lead time consumers might experience when ordering from a vendor.
Stand out amid a barrage of banners. 3D advertising makes your ad experience – your “AX,” let’s call it – a natural extension of your CX.
The machine, called the Dreambox, uses cloud technology for the uploading process and gives users a code to open a locked drawer into which the final product is delivered.
3D printing is rapidly emerging as a disruptive technology across industries, and retail and B2B commerce could see a significant impact—sooner, rather than later, as the Dreambox illustrates.