[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2013\/06\/04\/deployment-model-omnichannel-retail\/#BlogPosting","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2013\/06\/04\/deployment-model-omnichannel-retail\/","headline":"Deploying a multichannel commerce platform: 5 critical questions to ask","name":"Deploying a multichannel commerce platform: 5 critical questions to ask","description":"The decision to upgrade or replace an outdated e-commerce platform to gain multichannel capabilities creates a number of other critical decisions.","datePublished":"2013-06-04","dateModified":"2024-11-08","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/from-the-editor\/#Person","name":"Guest Author","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/from-the-editor\/","identifier":94,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c698be6a776e35914e3028986f2457b010d30e43e02febc549a01bb5b64a123b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c698be6a776e35914e3028986f2457b010d30e43e02febc549a01bb5b64a123b?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2016\/10\/thumbnail-91d17ae07d4e8135f92bc9a2f221ee9a.jpeg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2016\/10\/thumbnail-91d17ae07d4e8135f92bc9a2f221ee9a.jpeg","height":375,"width":1200},"url":"https:\/\/www.the-future-of-commerce.com\/2013\/06\/04\/deployment-model-omnichannel-retail\/","about":[{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/","name":"Commerce","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Commerce","http:\/\/www.wikidata.org\/entity\/Q26643"]},"Commerce Platforms + Software",{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/omnichannel-commerce\/","name":"Omnichannel Commerce","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Omnichannel"]}],"wordCount":292,"keywords":["E-commerce","Ecommerce","Multichannel"],"articleBody":"The decision to upgrade or replace an outdated e-commerce platform to gain multichannel capabilities creates the context for a number of other critical decisions.One of the most\u00a0significant is the basic deployment model for the commerce platform.The three broad deployment model categories available today are: On-demandHostedOn-premisesA basic principle \u2013 but one that bears repeating \u2013 is that a retailer\u2019s business needs should dictate its technology choices, not vice versa.Nor should a vendor\u2019s limitations constrain a\u00a0retailer\u2019s choice. It\u2019s a truism that applies in all parts of the retail enterprise, but nowhere more so than in the rapidly changing, technology intensive multichannel commerce arena. IT decision-makers can easily get caught up in the either\/or deployment model vendors are creating with marketing hype.While it is true that each has its own benefits, ultimately the retailer\u2019s business model and its goals should be the \u00a0determining factors in choosing the optimal deployment model, not the conflicting philosophies of vendors.Retailers should only work with a multichannel commerce technology vendor that has the ability to offer their solution through any deployment model \u2013 on-demand, hosted, or on premise.To help determine the optimal deployment model, these key questions will help guide your decision-making:How quickly do I want to go to market?How much revenue do I expect from this market?Will this solution be running business-critical processes?How much innovation will I need?What IT resources can I call on?The answers to these questions will point the way to the retailer\u2019s optimal deployment model.  Every digital moment matters.Are you making the most of them?1,000 business leaders dish on how to stand out from the crowd with a great CX. Get the details\u00a0HERE.\u00a0"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"2013","item":"https:\/\/www.the-future-of-commerce.com\/2013\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"06","item":"https:\/\/www.the-future-of-commerce.com\/2013\/\/06\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"04","item":"https:\/\/www.the-future-of-commerce.com\/2013\/\/06\/\/04\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"Deploying a multichannel commerce platform: 5 critical questions to ask","item":"https:\/\/www.the-future-of-commerce.com\/2013\/06\/04\/deployment-model-omnichannel-retail\/#breadcrumbitem"}]}]