[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2022\/04\/21\/lightning-strikes-explore-the-future-of-sales-at-sap-sapphire\/#BlogPosting","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2022\/04\/21\/lightning-strikes-explore-the-future-of-sales-at-sap-sapphire\/","headline":"Lightning strikes: Explore the future of sales at SAP Sapphire","name":"Lightning strikes: Explore the future of sales at SAP Sapphire","description":"Join SAP Sapphire to learn what it takes to succeed in the modern world of B2B sales. You'll hear success stories, strategy talks, and product deep-dives.","datePublished":"2022-04-21","dateModified":"2024-10-31","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/steven-spears\/#Person","name":"Steven Spears","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/steven-spears\/","identifier":599,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/089dcdac71ab38f784ec061bfc52a3153837f30eea5d4cac68eb40be5de4d639?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/089dcdac71ab38f784ec061bfc52a3153837f30eea5d4cac68eb40be5de4d639?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2022\/04\/FCEE_Sales_Strategy_at_SAP_Sapphire_1200x375.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2022\/04\/FCEE_Sales_Strategy_at_SAP_Sapphire_1200x375.jpg","height":375,"width":1200},"url":"https:\/\/www.the-future-of-commerce.com\/2022\/04\/21\/lightning-strikes-explore-the-future-of-sales-at-sap-sapphire\/","about":["Event Highlights",{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/sales\/sales-general\/","name":"Sales","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Sales","http:\/\/www.wikidata.org\/entity\/Q194189"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/sap-sapphire-general\/sales-sapphire\/","name":"Sales","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Sales","http:\/\/www.wikidata.org\/entity\/Q194189"]},"SAP Sapphire"],"wordCount":545,"keywords":["Sapphire"],"articleBody":"In today’s world of B2B sales, a me-first approach won’t get a seller anywhere. With super knowledgeable customers who have many options to choose from, sales success requires putting the customer and their needs first.At SAP Sapphire, we’ll discuss the challenges facing sales leaders today and explore what it takes for to succeed. You’ll hear how top brands are transforming sales and engage with experts on sales strategies that drive revenue growth.      Contextual selling: How customer centricity helps seal the deal                Learn how contextual selling helps organizations boost engagement by using real-time data to personalize the sales process for each buyer.      Tackling sales challenges at SAP SapphireSAP Sapphire is the ideal place to evaluate and consider what\u2019s right for you as you look at sales technology to get ahead of the competition.We’ll discuss challenges like:Disconnected experiences \u2013 Customers want a continuity of experience. On their channels of choice. At their moment of choosing.Inflexible processes \u2013 Many markets have outpaced business\u2019s ability to adapt. Inflexible sales models, disjointed processes, fragmented customer data are now problems that can\u2019t be ignored.Operational complexity \u2013 Products and services have become more complex. Digital-first selling has emerged as a new baseline. And business models have shifted from one-and-done to continuous value.We\u2019ve put together a SAPPHIRE track to help you address today\u2019s needs and set yourself up for future growth. You\u2019ll find success stories, strategy talks and product deep-dives.      B2B sales trends 2022: Getting closer to the customer                What are the sales trends that B2B organizations can expect in 2022? Sales teams are leveraging advanced CRM to become more customer centric.      SAP Sapphire sales can’t-miss sessionsJoin us at Sapphire to engage with your peers and industry experts about how enterprises are transforming their sales and driving better outcomes.Track sales from start to closeExplore how EXFO, the communication industry\u2019s test, monitoring, and analytics experts, delivers high-value solutions to customers. Learn what tracking sales from start to close can do for your businessTuesday, May 1011:30 a.m.-11:50 a.m.REGISTER HERETransform sales to drive revenue and exceptional experiencesAs one of North America\u2019s leading faucet brands, Moen Inc. is known for beautiful, long-lasting kitchen and bathroom products. When legacy systems and disjointed processes started to impact the fluidity of the sales experience, Moen set out to streamline sales and transform processes with the Sales Cloud solution.Wednesday, May 111 p.m.-1:20 p.m.REGISTER HEREKnow your customer: Empower your sellers with contextual salesEvery role involved in the buying processes has distinct needs, concerns, and desires, and your sellers need to be empowered to overcome these challenges. Explore the customer-centric sales capabilities within the SAP Sales Cloud solution that help sellers overcome dynamic challenges with data-driven, contextual responses to buyer signals.Wednesday, May 111:30 p.m.-1:50 p.m.REGISTER HERESAP Sapphire: Identify, convert, and retain the right customersExplore how the SAP Sales Cloud solution can help you intelligently identify the right customers and balance personalization with scalable engagement to exceed buyer expectations and increase revenueThursday, May 1211 a.m.-11:40 a.m.REGISTER HERE  Ready, set, transform.Join us for SAP Sapphire in Orlando, Madrid, or online."},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"2022","item":"https:\/\/www.the-future-of-commerce.com\/2022\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"04","item":"https:\/\/www.the-future-of-commerce.com\/2022\/\/04\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"21","item":"https:\/\/www.the-future-of-commerce.com\/2022\/\/04\/\/21\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"Lightning strikes: Explore the future of sales at SAP Sapphire","item":"https:\/\/www.the-future-of-commerce.com\/2022\/04\/21\/lightning-strikes-explore-the-future-of-sales-at-sap-sapphire\/#breadcrumbitem"}]}]