Jan Cahlik

Jan Cahlik came into marketing as a career changer and has since collected more than 4 years of experience in personalization and marketing for Ochsner Sport, a world leading sports brand. As the Team Lead for online shop management at Ochsner Sport, Jan has a deep understanding of the importance of combining creative marketing with analytical performance optimization to drive business success.

Jan is passionate about bridging the gap between these two worlds, and his expertise lies in creating personalized experiences that engage and delight customers while driving revenue growth. In his session he will share how to get organizational buy-in across management and creative teams and how to successfully implement data-driven strategies that improve customer engagement and loyalty to realize increased sales and revenue.