From frustrated reps to trusted advisors: Intelligent sales, powerful results

Sales reps at Whirlpool were losing precious time due to inefficient processes and lack of insight into customer data. SAP Customer Experience provided the answers to their frustrations.

Using SAP Sales Cloud for retail execution, Whirlpool can now reach their customers via various channels, and they’ve transformed their sales representatives into trusted advisers.

We hear it on customer visits around the world: CRM users want the same things:

1. Streamlined processes
2. Better leverage of automation
3. Strengthened customer experiences
4. Retention of top reps
5. To make sense of data via AI

The biggest businesses across all industries trust SAP Customer Experience to keep them agile and honed in on what matters most: the customer.