Alwin Zachariah
Marketing strategist and content marketer
Alwin Zachariah is an independent marketing strategist and content marketer, with a keen interest in driving brand discovery and consideration through identifying opportunity segments, understanding customer needs, communicating value differentiation, and driving to conversion. His focus in on building revenue pipelines through GTM campaigns, cross-sell, and upsell strategies, by leveraging a multi-channel approach. He leverages data as an asset to inform strategies that boost revenues by understanding market segments, competitor solutions and promos, and identifies gap opportunities.
Alwin’s spent close to two decades in the B2B technology/SaaS and consumer banking/financial services industries.
