Head of Industry and Solutions, Asia Pacific & Japan
SAP Customer Experience
Ben Nottle leads the Asia Pacific & Japan Centre of Excellence for SAP Customer Experience. Ben was a CRM pioneer in Asia and has supported customer experience-related initiatives across the region for 20 years.
His experience in advising CxOs on CRM adoption and value realisation across Asia has resulted in him becoming a strategic advisor to SAP customers across the CX spectrum, covering marketing, sales, commerce, service and customer data management.