John Ragsdale
Distinguished Researcher, VP Technology Ecosystems
Technology & Services Industry Association (TSIA)
John Ragsdale is a distinguished researcher and the vice president of technology ecosystems for TSIA. His area of expertise is in assisting enterprise technology firms with the selection and value realization of tools and platforms, with a constant focus on the customer experience. John works closely with TSIA’s partner ecosystem, identifying leading and emerging technology vendors whose products help solve the key business challenges faced by TSIA members.
Prior to joining TSIA, John spent over six years at Forrester Research as vice president and research director. During his career, he has held product management and marketing positions at various technology vendors, including Clarify, Answer Systems, Platinum Technologies, and Nortel Networks.
John published his first book, Lessons Unlearned, in 2012, and was a contributing author to How Companies Succeed in Social Business, published in 2015.
