Justin Hayashi

CEO & Co-Founder

New Engen

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Justin Hayashi is the CEO and Co-Founder of New Engen — a digital-first agency driving growth for the world’s most innovative brands. When Justin and his co-founders started New Engen in 2016, they saw an opportunity to leverage creative, media expertise, industry insights, and technology to achieve breakthrough results in advertising. Fast-forward to 2021, New Engen is 200 people strong, managing over $1 billion in ad spend per year, and producing successful campaigns for a client roster ranging from heritage to disruptor brands across the globe. Most recently, New Engen was named one of Inc.’s 5000 Fastest Growing Companies in America and one of Adweek’s Fastest Growing Agencies. Prior to starting New Engen, Justin oversaw Customer Acquisition and Analytics at zulily through its IPO and eventual acquisition by Qurate Retail Group. When he’s not working, Justin spends his time researching and eating the best fried chicken Seattle has to offer.

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