Lars Schmidt

Founder and Principal


Lars Schmidt is the Founder of Amplify, an HR executive search and consulting firm that helps companies build progressive people teams and capabilities. He’s spent over 20 years in the industry working in and alongside a range of leading global companies. He is a contributing writer for Fast Company, author of the upcoming Redefining HR book (Kogan Page, January 2021), co-author of Employer Branding for Dummies, and Host of the Redefining HR podcast. He’s a champion of open-source, co-founding the HR Open Source initiative, a driving a range of global initiatives to accelerate innovation and education in HR.

Lars’s work has been featured in Fast Company, CNN, NPR, Wall Street Journal, Mashable, Time, Forbes, Washington Post, and TechCo. Lars keynotes and emcees conferences around the word on topics spanning HR transformation, recruiting, employer brand, and talent innovation. He was named a Top 100 Influencer by HR Examiner and included in The Huffington Post’s Top 100 Most Social HR Experts on Twitter, named a top 50 recruiting influencer by LinkedIn, and is the recipient of NPR’s 1st internal innovation award. He is based in Virginia, USA.

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