Lihi Pinto Fryman

CMO & Co-Founder


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Lihi is a seasoned entrepreneur with a strong background in finance and banking. As the Co-Founder & CMO of Syte, she spearheaded the go-to-market strategy and execution of Syte’s Visual AI for Retail platform, including branding, creative ideation, analyst relations, and more.

Before Syte, Lihi was VP of Private Banking at Bank Leumi (UK) in London, where she provided wealth-management services to some of the UK’s high net worth individuals. Lihi has some of the highest accreditations in the Finance industry, including Chartered Wealth Manager and CISI Level 6 Certificate.

Lihi is also a graduate of The College of Management with a Bachelor of Arts in Business Management and Economics.

Articles by Lihi: