As Managing Director for Fluent Commerce in Europe, Middle East and Africa (EMEA), Rob is responsible for business and operational management, as well as the regional go-to-market strategy. Rob brings over 20 years’ experience in technology sales, including almost over a decade in fast growing, consumer facing, eCommerce and Customer Experience applications. Before joining Fluent Commerce he was the Vice President Sales, EMEA at Amplience where he successfully transitioned the business to focus on Tier 1, multinational retailers. Prior to that, Rob was the Global Vice President, General Business at SAP Hybris.