Valerie Vacante

Director of Strategy


Valerie Vacante is the Director of Strategy for global customer experience and commerce agency, LiveArea, where she uncovers cultural trends, next generation innovation, and designs strategies impacting the way people connect and experience in the physical and digital world.

She is also the founder of strategy and innovation firm Collabsco. In a connected world of entertainment, play, living, and learning Valerie has pioneered award winning digital products and connected experiences across IoT, AR, VR, voice, robotics, and beyond.

In 2018, Valerie launched the first-ever connected play landscape; her latest iteration maps over 260 connected experiences, emerging technologies and business growth opportunities featured in VentureBeat, The Drum, VRScout and more.

Her portfolio includes Hasbro, Mattel, Disney, Bandai Namco Entertainment, AT&T, Honeywell, Sleep Number, Mercedes-Benz, MINI, Virsix Games, Rocket Impact, and Pressure Games among others.

Articles by Valerie: