Growing complexity. Inflationary pressure. Supply chain kinks. Constant change.
These are just some of the challenges the retail industry is facing when it comes to engaging customers and driving business outcomes.
The good news: Help is at hand. SAP Emarsys has reached out to the experts at Retail TouchPoints and commissioned a whitepaper to help marketers and retail executives plan and prepare for the future in these turbulent times.
5 Trends Shaping the Future of Retail Strategy & Execution: Whitepaper Overview
Learn how retail marketers can take advantage of the trends driving the future of retail strategy and execution to power success.
What’s Inside:
- An overview of the biggest challenges both retail leaders and executives will face this year and beyond
- Five key trends that retailers need to bear in mind when planning strategy and execution over the next 18 months
- Practical steps retail brands can take to improve the customer experience, navigate uncertainty, and drive business outcomes
- Real-world success stories of global brands overcoming customer experience, retail marketing, and business challenges, including:
- Pizza Hut
- Harrods
- Beauty Pie
- The Body Shop
- Reformation
- Savers
