SAP Sales Cloud and SAP Emarsys have been recognized as leaders in multiple categories in the G2 Spring 2025 Reports.
G2 recently announced its spring Grid reports, which are based on candid customer feedback from real users on G2’s peer review platform.
SAP Sales Cloud was a leader in 39 out of 86 reports while SAP Emarsys earned a total of 34 badges (18 total Leader Badges) and was included in 322 reports across various categories and geographies.
We’re proud of this recognition, which underscores our commitment to delivering exceptional value and performance to our customers.
SAP CX’s global positioning in G2 Spring reports
In the latest G2 Grid Reports, SAP Sales Cloud secured the No. 2 spot among enterprise CRM vendors in a competitive field of more than 50 players.
SAP Sales Cloud also was named a leader in the sales analytics market category.
SAP Emarsys ranked as a leader in:
- E-Commerce personalization
- Location-based marketing
- Digital experience platforms
- Customer journey analytics
- Transactional email
- Marketing automation
- Mobile marketing
- Personalization engines
- E-commerce
- SMS marketing
G2 Spring 2025 reports: Real reviews from real customers
According to G2’s 2024 Buyer Behavior Report, 69% of software buyers globally say they only engage a salesperson once they have arrived at their purchasing decision. They’re doing a lot of research beforehand with peer reviews at the top of their list.
“As software buyers increasingly turn to trusted customer reviews to inform their purchasing decisions, they know they can rely on G2, the world’s largest software marketplace,” said Sydney Sloan, CMO of G2. “G2’s quarterly Market Reports are rooted in the authentic voice of customers. Simply put, their feedback guides our rankings.”
SAP Sales Cloud is an AI-driven customer relationship management solution designed to optimize and automate critical selling processes through:
- AI-based recommendations for informed decision-making
- Better sales engagement with embedded generative AI capabilities
- Assisted outreach and guided selling features
Run at your best.
Get a free trial of SAP Sales Cloud HERE.
What our customers are saying
We’re grateful to our customers for their trust and invaluable feedback on the G2 platform. Their input continues to fuel our commitment to innovation and excellence.
Here’s what users of SAP Sales Cloud and SAP Emarsys said:
“SAP Sales Cloud is AI driven customer relationship management solution for sales automation, lead management and sales analytics. It is very good AI-based cloud deployment, unified view of customer and sales cloud solution.” (Read the full review here)
“You will love its generative AI and how you can use it to maximize performance and drive revenues. It’s intelligent, has got the tools for you to engage successfully, has got the capability to move you on up!” (Read the full review here)
“Emarsys is a powerful tool for those seeking to deliver personalised campaigns that drive results.” (Read the full review here)
